Websites for beauty salons and studios

We build websites for beauty salons, studios and specialists — from skincare and laser hair removal to lashes, brows and nails. We understand what matters in beauty: clients decide with their eyes, want to book in a couple of clicks and need to find you on the map. We've delivered 6 projects in the sector, including a studio in Munich. A salon website starts from 25,000 CZK.

  • 6 beauty projects
  • from 25,000 CZK
  • online booking

Why a beauty salon website isn't an "ordinary website"

Why a beauty salon website isn't an "ordinary website"
  • Booking in a couple of clicks, not a phone call.
    Clients book in the evening from their phone, not during working hours by phone. Online booking — your own or connected to a booking system — is the site's main function, not an add-on.
  • Visuals and results decide.
    Beauty sells through the eyes: before-and-after photos, a gallery of work, the atmosphere of the salon. No amount of copy compensates for poor visuals.
  • Clients search for a specific treatment.
    They don't search "beauty salon" but "laser hair removal Prague", "lash extensions", "lash lifting". Each treatment deserves its own page — it gets found in search and explains the price and process immediately.
  • Open pricing.
    A hidden price is a lost client. An open price list saves phone calls and brings in people ready to pay.
  • Where you are and when you're open.
    Address, floor, opening hours and directions must be visible immediately. For a city-centre salon, this decides whether a client comes at all.
  • Specialists sell the salon.
    A client chooses a person, not a company. Photos, names, specialisations and certifications are conversion elements.
  • Clients increasingly ask AI.
    Instead of googling, they type into ChatGPT: "recommend a beauty salon in central Prague" or "where can I get laser hair removal in Prague". Salons the AI doesn't know about never make it into the answer.

What we do for beauty salons

Services structured by treatment (each treatment = a page for SEO)

  • Online booking or integration with a booking system
  • Open price list
  • Gallery of work and salon photos
  • Specialist profiles with photos and specialisations
  • Opening hours, address and directions
  • WhatsApp and social media integration
  • Client reviews
  • Mobile version (most clients book from a phone)
  • Multilingual versions for international clients
  • SEO foundation and Google Business Profile
  • Preparing the site for AI search (GEO)
  • Support and promotion after launch

Price of a beauty salon website

A salon website is usually priced as a corporate site — from 25,000 CZK.
The price depends on the number of services, booking system integration and language versions. Included: bespoke design, mobile version, SEO-ready service structure and one month of support. We send an exact quote within 24 hours of the consultation.

Ongoing promotion:

GEO — a new channel where your competitors aren't yet

GEO — a new channel where your competitors aren't yet

Clients no longer look for a salon only on Google and Instagram. Increasingly they ask ChatGPT or Perplexity: “recommend a beauty salon in central Prague”, “where can I get lash extensions”. The answer names a few specific salons — and the rest may as well not exist.

We work to make sure our clients are among those recommended: technical preparation of the site for AI crawlers, content written to be citable, consistent salon data across sources, and external mentions the models draw on. That it works is shown by a client of ours in healthcare — ChatGPT now recommends their clinic by name, and Google cites it in AI answers.

In the beauty sector this field is still practically empty. Taking that place today is cheap; pushing a competitor out of it in two years will be expensive.

Websites we've built for salons and studios

Projects in this category will appear soon.

How we'll build your salon's website

  1. Free consultation

    We go through your services, your clients and how booking currently works.

  2. Structure and quote

    We design the structure by service and send a quote within 24 hours.

  3. Design and content

    A site matching your salon's style, with work photos and a price list.

  4. Launch and promotion

    We connect it to Google and Maps and, if you wish, take on local SEO and social media advertising.

Frequently asked questions

Run a salon? Let's bring it clients.

A free consultation — we'll look at your competitors and tell you what the site could improve.

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    We will offer the best solution for your business