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Shoptet e-shop, turnkey

from 30 days from 35,000 CZK

Shoptet is the most popular e-commerce platform in Czechia: over 47,000 stores run on it. We launch Shoptet e-shops turnkey from 35,000 CZK in 30 days: setup, design based on a ready template, payments, delivery, product import and SEO basics. Need a fully original design — we'll build a custom template from 65,000 CZK.

When Shoptet is the right choice

  • A fast sales start.
    Standard retail, a clear range, you need a working store within a month — Shoptet is built for it.
  • You'd rather not handle the tech.
    Hosting, updates and security are the platform's job; you focus on products and sales.
  • The Czech market is your main one.
    Shoptet works out of the box with Zásilkovna, GoPay, Heureka and Zboží.cz — the whole local e-commerce stack.
  • Already on Shoptet but the store is "raw".
    We'll finish the setup, tidy up the design, connect analytics and feeds — often cheaper than migrating.
When Shoptet is the right choice

Two formats

Launch on Shoptet

from 35,000 CZK from 30 days

A ready template adapted to your brand: logo, colours, banners, SEO category structure, payments and delivery, product import, e-mail notifications, Google Analytics 4, feeds for Heureka and Zboží.cz, basic SEO, training. Ideal for a start: looks professional, launches fast.

Custom template

from 65,000 CZK from 45 days

A fully original design drawn for your brand and coded as a bespoke Shoptet template: your store won't be mistaken for the thousands of standard ones. Plus everything from the "Launch" plan. For brands that need to stand out.

What's included in a store launch

SEO category structure

  • payment setup (GoPay/Comgate, cards, cash on delivery)
  • delivery: Zásilkovna, PPL, Balíkovna, Česká pošta
  • product import from a spreadsheet or old store
  • automated e-mail notifications
  • Google Analytics 4 with e-commerce reports
  • XML feeds for Heureka and Zboží.cz
  • basic SEO (meta tags, redirects, speed)
  • admin training
  • one month of support

Shoptet or your own store on WordPress?

Criterion WooCommerce (your own) Shoptet (rental)
Start-up cost from 60,000 CZK from 35,000 CZK (launch on a template)
Monthly hosting ~300 CZK plan from 600 CZK + % from modules
Design fully bespoke within templates
Features no limits from the Shoptet module catalogue
Ownership the store is yours forever platform is rented
Launch speed from 60 days from 30 days
Best for growth, non-standard needs fast start, standard retail

Shoptet wins on the start: cheaper, faster, no tech worries. WooCommerce wins over time: freedom of features, originality, lower monthly fees, the store belongs to you. We’re among the few in our segment working seriously with both platforms — so in a free consultation we’ll price both options for your range and tell you honestly where you’ll be better off. Sometimes the answer is “stay on Shoptet”, and that’s fine.

Frequently asked questions

What else you may need

E-shop (WooCommerce)

Your own store on WooCommerce if you need original design and freedom of features

E-commerce SEO

Organic traffic growth for categories and product cards

PPC advertising

Need enquiries right after launch? Ads bring traffic from day one

Price quote within 24 hours

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