Compact structure
The site consists of a home page and three menu sections: “About me”, “Business coaching” and “Life coaching”. There are no superfluous sections, so the client quickly finds the direction they need.
Positioning from the first screen
The home page opens with the headline “Efficiency for millions” and briefly presents Anastasia as an ICF coach, entrepreneur and psychological consultant, then leads on to the description of her services.
Separate pages for the two directions
Business coaching and life coaching each have their own page, describing the tasks the coach works with: from setting a goal and an action plan to work-life balance, working through fears and inner conflicts, and building self-confidence.