Marketing in Czechia Beyond Google: Seznam, Sklik, Firmy.cz and Zboží.cz Explained
Besides Google, Czechia has its own search engine, Seznam, with its own ads and directories. Here is what international business owners need…
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Google Business Profile in Czechia: How to Set It Up (and Why Firmy.cz Matters Too)
Your Google Business Profile is often the first thing a client sees about your business — even before your website. Here is…
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Trade Licence in the Czech Republic (Živnostenský List): A Practical Guide for Foreigners Starting a Business
A trade licence is the simplest way to start your own business in Czechia. Here is how to get one, what to…
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How Much Does a Website Cost in 2026
In 2026, a website in Czechia costs from 20,000 CZK for a landing page or a business-card website, from 25,000 CZK for…
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WordPress or Shoptet for an Online Store
In short: Shoptet is better at the start (cheaper, faster, no worries about the technical side), while WooCommerce on WordPress is better…
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Website Redesign Without Losing Google Rankings
Up to half of all redesigns end with a drop in search traffic — sometimes by 50–80%. The cause is almost always…
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What GEO Is and Why It Matters for Businesses
GEO (Generative Engine Optimization) is optimising a business for AI search: ChatGPT, Perplexity, Gemini, Copilot. The goal of GEO is to make…
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DIY Website with AI or an Agency
In 2026 it is realistic to build a website with AI: tools like Wix ADI, Framer AI and “website from a description”…
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